Strategic Design DNA

The tool and DIY market is being flooded with cheap products. The best way to stand out against this competition is with state-of-the-art technology.

The design language is continuously refined for each new product. The decorative finishing range offered by our customer Wagner consists of numerous products – from entry-level equipment to semi-professional spraying devices. The company is constantly researching, developing and bringing out new products. Rather than create a drastic upheaval, it is therefore important for us to see the new and existing products as a holistic offer. New products advance the core values of optimal ergonomics, power and robust quality with a modern design language and create a link to the existing products that we designed earlier.