Led by The Recycling Partnership and World Wildlife Fund in partnership with the Ellen MacArthur Foundation, the U.S. Plastics Pact will unify and rethink the way we design, use, and reuse plastics. 

Our team at INDEED Innovation is proud to announce that we have joined the U.S. Plastics Pact. This significant collaboration brings together over 120+ companies, including ours, to continue facilitating the circular journey for plastic packaging in the United States. 


The U.S. Plastics Pact has a mission to transform the plastic packaging industry from one of waste to one of innovation. This initiative brings together various stakeholders across the entire plastics value chain, aiming to initiate a profound paradigm shift by rethinking and innovating the life cycle of materials. The ultimate goal is to help close the loop on plastics and facilitate the transition to a circular economy for plastic packaging in the United States. 

Image Source: U.S. Plastics Pact, find more here.

“This is an exciting step in our journey towards a circular economy for plastics in the United States, one that keeps plastic in the economy and out of the environment,” says Sarah Crooks our Managing Director in North America.

“This effort will not only help to create solutions in the U.S., but across the world, as part of our global network of Plastics Pacts. We are looking forward to working with all those involved to drive real change, by eliminating problematic and unnecessary plastic items, innovating to ensure all plastic packaging is reusable, recyclable, or compostable, and circulating it in practice. We encourage others to join us on this journey towards a United States free of plastic waste and pollution.” 

Why we joined the U.S. Plastics Pact: 

  • Industry Leadership: By joining this pact, we showcase our commitment to finding circular packaging solutions. It demonstrates our willingness to actively contribute to transforming the plastics industry and be a leader in driving change. 
  • Cross-Value Partnerships: Through this collaboration, we can build new partnerships with like-minded businesses, NGOs, and governments. These partnerships allow us to leverage additional resources and catalyze progress toward national targets for a circular economy. 
  • National Circular Economy Strategy: Our involvement in the U.S. Plastics Pact allows us to actively contribute in shaping the national strategy for a circular economy. We can share our expertise, insights, and innovative ideas while working alongside other industry leaders to drive sustainable change. 

This partnership with the U.S. Plastics Pact reinforces our dedication to finding sustainable packaging solutions. We are excited about the opportunities this collaboration brings and the positive impact we can make on the environment. 

By innovating with a circular mindset, we can play a crucial role in building a prosperous planet while safeguarding our environment for future generations. Together, with the U.S. Plastics Pact and other like-minded organizations, we can transform the plastic packaging industry and pave the way for a circular economy that benefits us all. Are you interested in delving deeper into the Indeed Innovation manifesto? Check here.

Stay tuned for updates on our progress and the innovative solutions we will develop as part of this collaboration! 

Larissa Scherrer de Quadros


Larissa, a seasoned marketing professional, excels in crafting tailored strategies for brands. Passionate about innovation, she embraces blockchain and circular economy principles with a motto: Don't wait for opportunities. Create them.

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