May 28, 2020
You might get into a workshop and you want this effort to be successful. You invest time, budget and energy, thus this investment has to have a clear return. Here we share some practical tips for a brilliant co-creation session.
First, let’s get a big picture. Every workshop is an important step, so it’s still part of a process. You definitely have a bigger plan, and your dream shines high. As every star is part of a constellation, we follow a path as the way to innovation. The road of a co-creation session, has three main stages: prepare -> run workshop -> follow-up.
To get the most out of a workshop, preparation is key. It’s the same if we aim for a marathon, the performance will be the main point, but training upfront is what gives us higher chances to succeed. Here some key points to keep in mind:
For most of the managers it’s hard to gather a group of colleagues in a room for a full day. Everyone is busy. And it’s hard to book them full time on a long schedule. But some goals aren’t reached in two hours. So make sure everybody is aligned and knows about the importance of their timely investment. That said, here are some further tips:
And maybe the most important rule to run a succesfull workshop:
At this point is pretty clear that a workshop is not a meeting, is not a class, and is not a conference. A workshop lives on the principle of cooperation, of building together on each other’s inputs. It’s probably the highest example of social interaction in the working environment. So be prepared to write, to speak, to sketch, to build physical objects, or even to act. But surely, you will not be sitting, lay back, and passively listen to others. Because the key activity that connects all the previous point is the interaction between participants.
To get the most out of co-creation workshops, try to get the most out of people.
If you like to know more about Co-Creation, please visit our landing page "Service Design" as well.
Tommaso Martucci is an Innovation & Design Manager at INDEED. He is specialized in Service, Ux/Ui & Innovation, with a background in Product Design and Workplace Strategy. Milan, London, Shanghai, Belgrade or Shenzhen are just some locations, where he proved his design versatility. Feel free to join his reading list by following #timeforreading on – actually – every known social media channel.
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