Your day should kick-off with a great coffee specialty. This is why we developed together with TCHIBO the new professional coffee machine TCHIBO COFFEA INTENSE. Our assignment and responsibility was to develop an easy to use and intuitive User Interface and therefore making the user experience as great as the first sip out of the cup. A big task considering 18 different coffee specialties with thousands of adjustment possibilities.
Now, since the target channels of the machines are bakeries, restaurants and offices but the users pros and first time users we had to iteratively validate and develop all aspects of the UI to make sure that it delivers the promise. Simplicity with great taste.